Swatcat Communication – A PR & Communications Agency Built for Today’s Brands
Swatcat Communication began in Meerut, Uttar Pradesh, back in 2011 with a simple idea: every brand has a story worth telling, it just needs the right people to shape it. Founded by Amit Bishnoi, the agency has grown steadily from a local practice into a trusted PR and communications partner for brands across India. We work across public relations, digital PR, media relations, crisis communication, and strategic storytelling to help brands build visibility and long-term reputation. Over the years, we’ve learned one thing very clearly: people don’t remember press releases they remember how a brand makes them feel. That belief sits at the heart of everything we do.
Why
we exist?
We exist to help brands communicate with honesty, clarity, and intention.
PR, for us, isn’t just media coverage or a burst of headlines. It’s a mix of perception, behaviour, trust, and consistent storytelling. When a brand speaks with purpose, people listen and more importantly, they believe.
We follow a simple philosophy we’ve seen play out again and again: 80% of public relations is behaviour, and 20% is communication.
Strong relationships, fairness, and transparency aren’t just values for us; they are the foundation that helps brands build credibility that lasts longer than any campaign cycle.
Curiosity fuels our creativity, strategy guides our decisions, and a problem-solving mindset keeps us grounded. That combination is what allows us to design communication that actually moves the needle for both visibility and reputation.
Associated Brands
Successfully driving public relations in markets that matter and working with leading brands in India
